Our Green Promise
We are passionate about preserving the purity of Jeju Island and are also committed to replicating our sustainability and philanthropic efforts there around the globe, making a meaningful impact everywhere innisfree is present.
Celebrate Earth Month
Join the journey to uncover a NEW launch each week to go green in your routine
Upcycled Beauty
Upcycled Beauty

Upcycled Carrot- Hand Soap & Hand Cream

Beauty from Earth to hands!

- 200 tons of Jeju carrots are discarded yearly
- New line of hand care using "ugly carrots"
- Soap: $13 | Cream: $7

Week 3
Week 3

Biodegradable Beauty

Week 4
Week 4

Sustainable Beauty

As an expression of our heartfelt appreciation of nature and our customers, we uphold these green promises:

1. Environment-friendly campaigns

We pledge to care for the Earth and its well-being by promoting everyday green living, eco-initiatives, and conservation efforts.

2. A focus on responsibly sourced, naturally-derived ingredients

We vow that our skin care products are formulated with an average of 80% naturally derived ingredients (with the exception of makeup) and are safely formulated without controversial chemicals.

3. Giving back

We commit to supporting causes that give back to the Earth and our community.

Reforestation Efforts

Our passion for preserving forests began on Jeju Island with our efforts to conserve the Gotjawal Forest, a crucial contributor to the island’s unique ecosystem. We also foster forestation in all the countries innisfree is present, such as supporting initiatives in Inner Mongolia and protecting the Mangroves of Thailand. We will do the same in the US, ensuring the vitality of local forests for generations to come.

Arbor Day Foundation Partnership ®

Beyond cosmetics and packaging, we are dedicated to spreading our reforestation initiatives around the globe and have planted 162,600 trees worldwide. We are excited to partner with the Arbor Day Foundation for the fourth year in a row to support tree planting specifically in the US. As of today, 21,900 trees have been planted in the US through our partnership with the Arbor Day Foundation, and more to come this year!

“Beautiful Fair Trade” (Songdang-ri, Jeju Island)

As part of our contribution to the local community, Innisfree partners with the villagers of Songdang-ri, Jeju through Beautiful Fair Trade program, and allows for a new source of income for the villagers. We only harvest Bija fruits that have already fallen from the tree and naturally squeeze-extract its active ingredients.

“Beautiful Fair Trade” (Dongbaek Village, Jeju Island)

We purchase our Camellia flowers through Fair Trade directly from the women of Dongbaek Village in Jeju Island who harvest them.