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OFFERS + REWARDS
20% OFF BLACK FRIDAY PRESALE
Get a head start + beat the rush!
FREE HOLIDAY GLOW GIFT
with orders $65+
FREE SCOOP SPATULA
with Cool Mint Chocolate Clay Mask purchase
FREE MINGYU PHOTOCARD SET
with Green Tea Serum purchase
BUILD YOUR SKINCARE BUNDLE
Save 20% when you build your dream bundle
FREE SHIPPING ON ORDERS $40+ WITHIN THE CONTIGUOUS U.S.
Student + Graduate Discounts Available
KOREAN SKINCARE EDIT
Skinimalism: Your Guide to a Simplified, Effective Skincare Routine
Glowing skin on your bucket list? Sometimes less is more when it comes to skincare. Dive into the many benefits of skinimalism, from a happy skin barrier to less product and packaging waste.
Trend Alert! Korean Toner Pads to Target Skin Concerns
Korean toner pads are one of our favorite Korean skincare innovations and definitely worth getting to know. They’re super powerful thanks to the active ingredients they contain and versatile in the ways you can use them.
Why Everyone Loves Korean Sunscreen
Learn the difference between mineral and chemical SPF, how to apply sunscreen the Korean way, and why Korean sunscreens are loved for their lightweight texture, skincare benefits, and no white cast finish.
Meet Korea’s Latest Skincare Trend: The PDRN Treatment
Discover Korea's latest skincare obsession with our non-invasive K-Beauty solution, inspired by the viral PDRN treatment!
