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At the heart of innisfree
is the wish to provide healthy beauty
through high-quality natural ingredients,
trustworthy research and
sustainable green life.
Millions of years ago,
a series of volcanic eruptions
off the coast of the Korean peninsula
caused a fertile paradise to emerge
in the middle of the ocean,
known today as Jeju Island.
Designated by UNESCO as a
World Natural Heritage site,
the island’s volcanic soil makes the
land exceptionally fertile to yield
superior natural ingredients.